The USA South Athletic Conference and FloSports have entered into a five-year exclusive media rights partnership that will bring comprehensive coverage of USA South athletics to the FloCollege platform beginning with the 2026–27 athletic year.
The USA South becomes the 12th NCAA Division III conference on FloCollege, joining fellow Southeastern DIII Leagues the Old Dominion Athletic Conference and the Southern Athletic Association, further expanding FloSports' growing investment in Division II and Division III athletics. By combining premium live coverage with extensive content and social programming support, FloCollege creates engaging experiences for fans while providing greater exposure for student-athletes and institutions.
"I'd like to thank the members of the Media Rights Working Group for the tremendous amount of time and thoughtful analysis they invested over the past several months," stated Dr. Lawrence Czarda, Greensboro College President and Chair of the USA South Presidents' Council. "Their work gave the Presidents' Council confidence that this decision was based on careful evaluation, independent expertise, and a clear understanding of what is best for our member institutions."
"This partnership represents the culmination of months of thoughtful evaluation, disciplined negotiation, and strategic planning by our Presidents' Council and Media Rights Working Group," shared Dr. Tom Hart, USA South Commissioner. "As Division III continues to evolve, it was important that we identify a partner capable of delivering long-term value while remaining true to the principles that define the Division III experience."
Under the agreement, participating League members Brevard College, Greensboro College, Mary Baldwin University, Meredith College, Methodist University, N.C. Wesleyan University, Pfeiffer University, Salem College, and Southern Virginia University will join FloSports’ collegiate streaming division, FloCollege. Select live events and programming will be available to fans with expanded distribution across FloSports’ growing network of free streaming channels on Amazon Prime Video, YouTube, and FloCollege’s many social channels. FloCollege subscribers will gain access to comprehensive live coverage, original programming, and exclusive editorial content throughout the season.
FloCollege will collaborate with USA South member institutions to support broadcast operations, expand coverage opportunities, and ensure high-quality streaming across all sponsored sports for participating schools. The partnership aligns the USA South with a growing roster of Division III conferences utilizing FloCollege as their exclusive digital home.
"We believe FloCollege is the right long-term partner to help position the USA South for future success," continued Hart. "This agreement creates meaningful new financial resources for our member institutions while expanding the reach and quality of our broadcasts. Beyond the financial impact, it enables the conference to adapt to an evolving media environment without losing sight of what matters most—providing an exceptional Division III experience for our student-athletes while preserving the academic values that guide our model."
"The USA South has built a strong tradition of competitive excellence while remaining committed to the values that define Division III athletics," said John Turner, General Manager of FloCollege. "Adding the conference to the FloCollege portfolio reinforces our position as a world-leading destination for Division III athletics and deepens our commitment and investment into the success of Division III institutions and student-athletes."
FloCollege is a leading destination for college sports, streaming more than 20,000 live and on-demand events annually across NCAA Division I, II, and III conferences. These events are supported by a suite of original and social content distributed across the FloCollege platform. The agreement marks a significant step forward in the USA South’s digital strategy, strengthening the league’s long-term media footprint and expanding visibility for its student-athletes across a national streaming platform.
FloSports has committed more than $75 million to FloCollege partners, supporting rights agreements, broadcast infrastructure, content development, and marketing to deliver a premium experience for fans and institutions alike. The company recently announced its FloCollege CSC Spotlight Award, a new program designed to honor outstanding College Sports Communicators (CSCs) across FloCollege partner conferences, rewarding these professionals for their work with a final prize of $5,000.
Subscription options include monthly and annual plans along with a new Family Plan that gives access to three separate users under one account. Special pricing is also available for users with partner .edu email addresses. For more information, visit https://www.flocollege.com/.
About the USA South Athletic Conference
Established in 1963, the USA South is a NCAA Division III member committed to the philosophy of academic and athletic balance. The Conference is comprised of ten full-member institutions spanning North Carolina and Virginia, conducts championships in 20 intercollegiate sports, and emphasizes student-athlete experience, institutional collaboration, and broad-based competitive opportunities. For more information, visit USASouth.net.
About FloSports
FloSports is the leading digital platform for underserved sports combining live and on-demand streaming, original programming, data, and technology to help sports grow their audiences and build sustainable businesses - from youth to professional levels. By bringing thousands of events and communities onto one platform, Flo creates scale where none previously existed, connecting passionate fans with the sports they love while giving athletes, organizers, and rights holders the tools to reach and engage a global audience. Flo streams more than 55,000 live events annually across sports including motorsports, wrestling, hockey, track & field, cheer, jiu-jitsu, NCAA athletics, and more. It holds more than 600 rights agreements with organizations including NASCAR, USA Wrestling, Varsity Spirit, the American Hockey League (AHL), High Limit Racing, the Tour de France, the Wanda Diamond League, and 20 NCAA conferences, to bring world-class competition to fans around the world. For more information, visit flosports.tv.